Pure Bliss by Similac infant formulas are made with high-quality ingredients, modeled after breast milk,† and crafted with care for your little one. As the makers of Pure Bliss, we’re inspired by the idea that providing nutrition for your baby should be simple. We’re here to support you on your journey with baby—to nurture their growing body and cradle them with love. Pure Bliss by Similac Irish Farms* starts with fresh milk from cows in Ireland. It is made with high-quality ingredients and has DHA to support baby’s brain and eye development. It also has no artificial growth hormones,‡ no palm olein oil, no corn syrup, and it’s non-GMO.§ * Not for infants or children with galactosemia. † Designed as a complete or partial breast milk substitute. ‡ Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows. § Ingredients not genetically engineered.